Rurapp Inc has released big visions in terms of partnering for logistics and rural trade & traceability systems for certified authentic organic food and Non-GMO food key players in United States and United Kingdom. Industry trends show that the U.S. organic food industry is expected to grow 12% during 2014. The decade long incremental growth in organic food demand has directly attributed towards record sales at Whole Foods Market. Now another dimmension is in force which is clean food traced to origin. Consumer demand for traceability foods is at an all time high.
First quarter of 2014, Whole Foods revenue increased 10% to a record $4.2 billion and net income rose 8.2% to $158 million. However, in recent years, the rise in demand at Whole Foods Market has directly influenced direct organic food supply competition at market leading supermarket chains such as Kroger. Furthermore, new direct competitors such as Sprouts Farmers Market is restricting the growth capacity of Whole Food Markets.
Rurapp is designed to assist farmers and value chains anywhere in the world. Quality food, be sure to obtain it from pure sources and the most isolated farmers in the world can now be linked to new trade opportunities with the rest of the world.
Rurapp plans to make organic in line with conventional retail food prices are impacting mainstream grocers and restaurants. In fact, the estimated increase in retail food prices of 2.5% to 3.5% in 2014 is likely to carry over to chains like Whole Foods and push its premium prices even higher.
By the power of efficiency in scale, Rurapp believes it can offer global supermarkets supply chain of Non-GMO organic fruit and vegetables at a cost equal or less than the conventional counterparts. The RurApp system has been designed to ensure clients can operate their organizational structure such to deploy decisions that reach farmers for trade orders and track their delivery through the delivery system.
